In previous sales in actual brick and mortar stores and galleries, I’ve had the most success with my Bondo Series and the Street Art Series. But when I cobbled together my online shop, those seemed too restrictive.
I have to admit that I do not know to whom I’m marketing my photographs. They don’t fit a niche. I offer a mish-mash of photographs.
I’ve noticed that some photographers’ photos have a dreamy or romantic quality. Some are strictly of nudes or figurative studies. Some are wholly architectural in subject matter. Other photo vendors sell floral photographs. Still others offer photographs of clouds, or birds, or balloons, or baboons.
So, do I narrow my subject matter or style down to appeal to a specific market?
So, who ARE my target buyers?